I’ve seen this “500k PlayBooks sold” quote a few times since RIM’s recent earnings call. This number actually relates to units that RIM has shipped into it’s supply chain, not units sold to end-users. Electronics companies use this slight-of-hand more and more, and it wouldn’t matter if it weren’t for lazy journalists and bloggers mis-reporting it as units sold.
RIM cuts internal PlayBook sales estimates by more than half – Mobile
http://thenextweb.com/mobile/2011/06/22/rim-cuts-internal-playbook-sales-estimates-by-more-than-half/?awesm=tnw.to_19Q4j —
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http://thenextweb.com/mobile/2011/06/22/rim-cuts-internal-playbook-sales-estimates-by-more-than-half/?awesm=tnw.to_19Q4j —
Sent from Zite personalized magazine iPad app.
Available for free in the App Store.
www.zite.com