“As usual, “open” is just lip service. And it works. It works damn well. You wouldn’t believe the amount of nasty feedback I’m going to get for writing this from people who think Google is contributing, out of the goodness of its heart, to the grand benevolent technical cause of whatever “open” means to each of them as they happily hand over more and more of their privacy and data to the very closed vaults of the world’s biggest advertising company.”